Engine Room Brings an E-commerce Site with An Excess of Tech Debt Out of “Bug Fix Mode” and Into Innovation

Executive Summary

A global software company contacted Engine Room in need of their expertise with implementing and integrating e-commerce solutions. The client had recently launched an e-commerce site selling engineering and infrastructure software, but it was unstable and causing transactional errors. Engine Room conducted an in-depth technical assessment of the site code and multiple integration points. While the site utilized world-class solutions such as WordPress, WooCommerce, and Recurly, a 3rd party subscription billing solution, there were issues with how the products were integrated. After this assessment, Engine Room created an action plan to help get the site on track, immersing themselves in the technologies and providing, then implementing, workable improvements to the technical code and its integrations.

As a result, the e-commerce site is now running beautifully, and both the customer support team and the end-customers are happier and less drained, no longer having to deal with constant site errors and correct numerous failed or erroneous business transactions. (Read about what makes a great e-commerce site here.)

A Global Software Company Advancing World Infrastructure

The client is an engineering software company that provides innovative and industry-leading software solutions to advance the world’s infrastructure. In 2020 they launched their online store for small- and mid-size engineering and architectural firms seeking personalized software packages bundled with training and support.

Company Chooses Engine Room and its Proven Track Record

The company chose Engine Room because it had a proven track record of success working on its website, which led to involvement with e-commerce initiatives. Engine Room delivered enhancements for their website and now maintains that site. In addition, Engine Room’s relationship with the company’s digital leads led to conversations about Engine Room’s expertise in e-commerce sites and how they could make use of that expertise.

A Site with Faulty Integrations and Data Issues

The company needed help with its e-commerce site, which another vendor had built. Engine Room performed an in-depth technical analysis and found multiple issues with the underlying frontend and backend source code and integrations handling global currencies and a variety of payment methods. They discovered that the issues were creating a poor customer experience and eroding sales, sometimes causing failed orders, double transactions and risking data integrity across systems. In addition, technical debt was impacting the site’s scalability, costing valuable resources to maintain.

Engine Room’s In-Depth Analysis Results in Concrete Action Plan

Engine Room documented the issues they found in their in-depth analysis and created an action plan with the client to prioritize and address the most pressing issues. First, Engine Room recommended rewriting the Recurly integration code to remediate these risks and issues. Second, Engine Room rebuilt integrations that weren’t working correctly, which immediately resolved functional issues, ensured the integrity and accuracy of transactional data across systems, and provided a stable e-commerce platform for future enhancements and business growth. Third, Engine Room took their time immersing themselves in the technology and the client’s goals to ensure they were providing the best possible tailored technical recommendations.

A Functional and Efficient Site with Minimal Errors

Once Engine Room had reworked the integration code, the site was much more stable and experienced many fewer errors. This reduced the company’s costs and resulted in less work for the customer support team, leading to happier customers as well.

Engine Room is passionate about delivering custom, premium services for their clients so that no matter the specifications of their next site, the Engine Room team has it covered. When you hire us as your digital technology partner, we provide you with custom web and mobile development solutions as unique as your company.

To learn more about how Engine Room can help you, book a free consultation today.